Take your Daughter to Work

Working from home. Schooling from home. Everything has gone home. So how exactly do you celebrate Take Your Daughter to Work Day on April 23? Most of us have seen the hilarious videos of the important business meetings with the kids running around in the background. That is not exactly taking your daughter to work. While these videos are humorous to most of us, Take Your Daughter to Work Day is about showing your daughter that she can do anything! No matter what your job, this special day each year gives parents (moms and dads) a chance to bond with their daughter(s) with career choices.

This year, with the current Stay-at-Home lifestyle, Take Your Daughter to Work Day is going virtual with the help of Girl Scouts of Texas Oklahoma Plains and Junior Achievement of Northern California are joining forces with Diane Knapp to present a day long conversation with a variety of strong female leaders.

The event can be found live on Instagram @girlswhoruntheworldbook and videos will then be posted on the Facebook page for the Girls Who Run the World Book.

Read the complete press release below, and enjoy some time with your daughter on April 23, 2020.

FOR IMMEDIATE RELEASE

Contact:
Diana Kapp
Author, Girls Who Run the World: 31 CEOs Who Mean Business
415-298-5255
diana@dianakapp.com
www.girlswhoruntheworldbook.com

TAKE YOUR DAUGHTER TO WORK DAY IS GOING VIRTUAL

SALLIE KRAWCHEK OF ELLEVEST, PRISCILLA CHAN ZUCKERBERG OF CHAN ZUCKERBERG INITIATIVE, MARIAM NAFICY OF MINTED & GREGG RENFREW OF BEAUTYCOUNTER AMONG FEMALE CEOS JOINING ALL-DAY INSTAGRAM LIVE EVENT

San Francisco, CA –This year’s April 23rd Take Your Daughter to Work Day is going virtual. Prominent CEOs including Sallie Krawchek of Ellevest, Mariam Naficy of Minted, Nancy Lublin of Crisis Text Line and Gregg Renfrew of Beauty Counter will bring their wisdom and advice to kids nationwide on Instagram Live.

Diana Kapp (the author of Girls Who Run the World: 31 CEOs Who Mean Business and host of the event), will be “in conversation” with a different female leader starting every hour on the hour, from 9am EST to 8pm PST. The segments will be 20 minutes each. There will also be giveaways including Birchbox subscriptions, cases of HINT water, Girl Scout cookies, make-up, and copies of Girls Who Run the World.

“The mission of this event and my book is to raise the visibility of female CEOs and founders. I strongly believe you can’t be what you can’t see. To raise a generation of girls who expect to be CEOs, they need to see what this looks like in action. Far too many girls do not see themselves in these roles. Let’s change that. Boys, too, need to see badass women doing what they do, to change mindsets about who does what in this world,” says Kapp.

The full list of participating women to date: Sallie Krawcheck, CEO & Founder, Ellevest; Priscilla Chan Zuckerberg, Co-founder of Chan Zuckerberg Initiative; Mariam Naficy, CEO & Founder, Minted; Katia Beauchamp, CEO & Cofounder, Birchbox; Heidi Zak, Co-Founder & Co-CEO,  ThirdLove; Stacy Brown-Philpot, CEO of Task Rabbit; Leslie Blodgett, Creator & former CEO bareMinerals; Gregg Renfrew, CEO & Founder, Beautycounter; Theresia Gouw, Founding Partner, Acrew Capital; Nancy Lublin, Founder & CEO, Crisis Text Line. Many of these women are featured in Kapp’s book Girls Who Run the World: 31 CEOs Who Mean Business.

Girl Scouts of Texas Oklahoma Plains and Junior Achievement of Northern California are partnering with Kapp to promote the event to their networks of youth.

“It is such an honor to work with two such stellar youth-serving organizations. The Girl Scouts of Texas Oklahoma Plains and Junior Achievement of Northern California are full-time dedicated to this very mission of raising the next great generation of leaders,” says Kapp.

The event can be found live on Instagram @girlswhoruntheworldbook and videos will then be posted on the Facebook page for the Girls Who Run the World Book.

Diana Kapp is a San Francisco-based journalist. She writes about education, culture, technology and entrepreneurism for media outlets such as the New York Times, The Wall Street Journal, San Francisco Chronicle, San Francisco Magazine, ELLEO the Oprah Magazine and Marie Claire. She holds an MBA from Stanford. Girls Who Run the World: 31 CEOs Who Mean Business (Random House Delacorte, October 2019) is her first book.

Junior Achievement of Northern California Since 1950, Junior Achievement of Northern California has prepared students to succeed in a global economy by connecting students, educators, and business professionals to create greater economic opportunities and career pathways for the 90,000 students served  in 26 Northern and Central California Counties www.janorcal.org.

Girl Scouts of Texas Oklahoma Plains is the pre-eminent leadership development organization for girls in 78 Texas counties and three Oklahoma counties. Girls get the opportunity to try new things, develop skills, practice leadership, and just be themselves. Girls work towards badges in categories which today include entrepreneurship, robotics, cybersecurity, space science and STEM. www.gs-top.org

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